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Online Casino Investing 

In 2021 there has been a massive influx of online casino investing into the web-based casino industry. In the US, thanks to shrinking state budgets, lawmakers are now looking for new forms of revenue streams. So it’s no surprise there has been a push towards legalising online gambling. By the end of 2021, the income stream from gambling is expected to turn over more than $100 billion.  Today we thought we’d list some of the main reasons why this year is a great year if you’re interested in making a start investing in the online gambling industry.  

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Revenue Streams From Online Casino Investing

Online gambling revenues are well on their way to breaking records this year in the US. Not only has there been a huge upswing in the number of new players, but also an additional income input from online casino industry investors. Thanks to online casino investing, so much new money has poured into the gambling and sportsbook space, that it could prove to be a lifesaver for the US economy. Particularly as it struggles to stay afloat. Most US states had a static stance towards gambling and were determined that online gambling activities would remain illegal. But when you consider that between $50 billion to $100 billion has been used for betting illegally across the US since the start of 2019, then it’s easy to see why today many states are looking to capitalise on this extra revenue. 

Money Above Ethics….Welcome To The US!

It’s amazing how money can turn the heads of moralists so quickly. In many ways it makes you question their whole stance against gambling in the first place. Anyway, to that end, in some States, gambling has been legal over the last 12-months. This has led to a huge increase in gambling income with the American Gaming Association stating that there has been a $13 billion revenue increase. They clearly see this as one of their best jackpot winning strategies when it comes to raising new tax revenues.

Right now, over 20 states are looking at the possibility of opening up the sports betting and online casino markets. This would involve an easing of restrictions for the online gambler. In order to increase revenues, even more, many US online casino operators are looking into accepting players from outside the country.  This is going to cause an even bigger surge in economic growth. When you consider that US cities like Las Vegas and Atlantic City are renowned as world-famous gambling centres, then we have no doubt they will be able to attract huge amounts of global business to their online casino entities. And this in turn would bring in a huge amount of online casino investing. 

US State Sports Betting Bills

USA

This last year has brought huge tax shortages which have resulted in state finances suffering considerably. So it’s not surprising that many states are now seriously looking into changing the status of sports betting to make it legal. Having said that, it’s been over a year that many states were given the powers in order to make their own laws regarding sports wagering. Yet many have been slow or even reluctant to pass this Senate Bill. Considering that over 38 million Americans placed bets on the 2019 NFL. Also note that 24% of the US population said they would be happy to bet, providing it was legal in their state.

This would be a boon for sites with Toto jackpots. And for sportsbooks like Bodog Sportsbook, which cover all NFL wagers with great odds. As a result, it’s no surprise that States like New York and California are now reconsidering a sports betting legal framework.

New York Wants What New Jersey Has

In New York, only in-person betting is possible. Unfortunately, thanks to this, they missed out almost $165 million in sports wagers in just June and July alone. All that delicious revenue went across the border to New Jersey. As a result, New Jersey had a massive revenue boost of over 65%. In 2020, the District of Columbia passed a bill that legalized all sports betting. Following in their footsteps, California is hopefully on the path to legalizing sports betting in the next few months. Yet despite a projected $195 million in tax benefits, the state still doesn’t have enough votes to pass the bill.

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Old And New Online Casinos 

On the whole, very few business owners will take up investment opportunities of online casino investing. That is unless it’s going to be worth their time, effort and money. And thanks to the online gaming industry’s driving opportunities, many entrepreneurs have dipped their toes in the water and decided to invest in online casinos for the first time. This has led to many large investors partnering up with major brands as they launch their own branded casinos together. In fact, a huge amount of investment cash is now being funnelled into online betting operators. Obviously,  the hope is of making some huge returns.

Although it’s true there are always opportunities for new startups in the online casino space, the reality is that it’s existing online casinos that have been reaping the major benefits of new investment. Market revenues in 2020 hit $59.6 billion. And between now and 2027 they are predicted to grow by 11.5% annually. With such huge growth percentages, then it’s no surprise that gambling stocks now represent some of the best bets for investors across all investment markets today.

Affiliate Marketing In Online Casino Investing

investing

A major factor in investment is that brand awareness is incredibly important. To that end, many betting companies have joined forces with casino affiliates and sports stars in order to get their name in front of the general gambling public. Also, they are using advertising as a means of engaging online players. Incentives, promotions, welcome bonuses, one-time offers and special bonuses also have their place in these marketing efforts. Today we’re seeing more and more sales and conversions coming from mobile users.

In fact, many casino affiliates are making huge commissions. These are by utilising customised ads, display banners, pay-per-click, push notifications, and redirecting traffic to landing pages. Normally the affiliate is able to take a cut once a certain number of customers have placed their first deposits. In many ways, this works at cutting out the middleman working for casino sites. Thanks to this, investors in the online casino investing space are able to achieve a higher return on their investments.

Great Casino Marketing Drives Investment

As a means of improving and growing casinos revenues, then it’s hard to beat online casino sites with active marketing campaigns. These encourage more new and potential players to opt-in, especially if there are incentives and special offers on the table. We should point out that because existing casinos have an existing clientele, then their share price tends to be on the lower side. In some ways, this is the best scenario for the new investor. They are able to get in at a fair price and control their stake.

Online Casino Investing With iGaming And Innovation

online casino

The online casino is a master of reinvention and of making use of the latest technology and innovations.  In some ways, it’s following the pattern that all thriving businesses follow.  They’re always looking for exciting ways to attract more players. This all happens through generous and unique marketing strategies. There’s a huge advantage that online casinos have over their brick-and-mortar brethren. It’s that they are able to offer 1,000 variations of a casino game. Every possible type that suits the preference and needs of any gambler. Whereas a land-based casino is more fixed with their table offerings and jackpot slots machines. As a result of this online casinos can accommodate every type of gambler whatever their taste.

And though new customers are the lifeblood of online casino investing, the business also takes time to focus on their existing customers. For them, there will always be a constant stream of loyalty bonuses, other incentives and freebies, to encourage their existing clientele to continue playing. These online perks tend to be more generous and offer the customer a lot more than a land-based casino could do, with its drinks, meals or hotel rooms. You can see this by heading over to Bodog Sportsbook. Not only do they cater for the US marketplace for a huge number of sports, but also offer a great welcome bonus for all new players of 100% up to $300!

A Quality Product Produces The Best Long Term Results

For the investors in the online casino space, it’s the innovation that is sending the clearest signal. It says that these casino operator businesses are serious about gaining market position. By producing a stream of high-quality and immersive online jackpot games, these casinos are proving that they have a solid reputation. Especially when it comes to offering the best gambling experience to their players. We would suggest that gaining the respect of new players is one of the most important aspects of the whole casino industry. And it will certainly encourage online casino investing. 

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